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take a tour of a stunning $45 million colorado mega mansion
do millennials experience midlife crises? find out here
J. Massey
April 5th, 2023
welcome to the cashflow diary daily. From the impact of perm-anxiety on the industry to the drama surrounding JetBlue Airways and Spirit Airlines' merger, we've got it all. Keep reading for a sneak peek of what's inside.
in this issue…
live every day in april!
permanxiety: how it is affecting the travel industry
short-form video: the preferred medium for travelers
the drama surrounding jetblue airways and spirit airlines' merger
rules of airplane etiquette
expedia now with chatGPT integration
infographic: covid-19's impact on tourism revenues
global travel and tourism spending
tour a $45 million colorado mega mansion with unique architecture
historic homes turned design-forward airbnb
free on-demand presentation:
The Key to "Unsecured" Business Credit:
How to leverage unsecured business credit; doesn’t effect personal credit! Join the free business funding training.
announcements:
➡️Clubhouse event, LEDA - Live Every Day in April! Join us for a month-long celebration. Join us on ➡️Clubhouse today at 4 pm; click the link of the ➡️Cashflow Diary Cartel to get in on the action!
your guest have permanxiety.
Permanxiety is a term used to describe how social, politi/cal, and climate
turmoil is coloring consumer expectations of everything, including travel. It has
become increasingly challenging for the travel industry to provide an escape
from reality, especially as the pandemic continues to force the industry to
acknowledge the alarming reality. In response, explore how travel brands can
move away from their traditional role of wholly repressing troubles to subtly
reassuring guests that they're not alone. (read the full article)
move at the speed of instruction moment:
Consider incorporating humor into marketing strategies to help
alleviate travelers' concerns.
Offer relevant products like wellness offerings that prioritize emotional brand standards over physical brand standards.
Explore sustainable offerings like carbon reduction to appeal to consumers who prioritize environmentally conscious companies.
Acknowledge employees' apprehensiveness and become more porous to what's happening in the “outside world” to help travelers feel some relief from their own permanxiety.
will you still fly the new jetblue - spirit airline?
The U.S. Department of Justice is not having any of JetBlue Airways and Spirit Airlines' plans to merge, and they've got some backup from state attorney generals. The regulator believes the merger would harm competition in the airline industry. Still, not everyone is on board - Florida's attorney general is backing the merger after securing promises from JetBlue to add flights to underserved areas. The drama continues as an out-of-court settlement remains possible, but the trial is set for October. (read the full article)
do millennials have a midlife crisis? (link)
20 rules of airplane etiquette that you hope the person sitting next to you knows (link)
tired of scrolling through endless options when planning your next vacation? look no further than the expedia app with chatGPT integration. (link)
are you using short-form video?
Short-form video is becoming the preferred medium for travelers to discover and be inspired by potential destinations. [read the full article]
Destination marketing organizations (DMOs) can benefit from outsourcing short-form video content creation to local creators to address content supply and bandwidth issues. [read the full article]
Short-form video effectively promotes a destination or a service, and DMOs should adapt their content to fit the format. [read the full article]
Short-form video is essential for destination storytelling, delivering information and inspiration through concise and engaging narratives. [read the full article]
DMOs can increase their reach, visibility, and discoverability by creating short-form video content for Google's Visual Stories section. [read the full article]
Working with content creators can help DMOs produce more varied and inclusive content that resonates with travelers. Creator-powered video posts deliver 65 percent more views than traditional video posts from DMOs. [read the full article]
DMOs can increase engagement by showcasing real people having a genuinely good time and highlighting authentic experiences or off-the-beaten-track recommendations. Authenticity counts, and "published is better than perfect." [read the full article]
did you know we have a referral program?
1 Referral — all the links — A database with all the platforms and OTAs I find promote your short-term rental business (less than 10% of these make it into my newsletter).
5 Referrals — mod: using chatGPT - masterclass on demand of how to use chatGPT / AI to build your short-term rental business (~90 minutes of video content).
10 Referrals — mod: raising private capital — masterclass on demand: how to raise capital from investors (~90 minutes of video content with ebook).
we are past the halfway point?!
Global travel and tourism spending increased by roughly 26 percent in 2021 over the previous year, after more than halving in 2020 due to the impact of the coronavirus (COVID-19) pandemic. Overall, the travel and tourism expenditure worldwide amounted to 3.65 trillion U.S. dollars in 2021, remaining below pre-pandemic levels. That year, leisure trips accounted for 80 percent of this sector's global spending.
free on-demand presentation:
The Key to "Unsecured" Business Credit:
How to leverage unsecured business credit; doesn’t effect personal credit! Join the free business funding training.
tour a $45 million colorado mega mansion with breathtaking views and unique architecture
Are you a fan of unique architecture and warm tones? Then you'll love this Colorado Mega Mansion, featuring custom light fixtures, organic materials, and intelligent design choices. This $45 million mansion includes a heated driveway, pool, pool house, and more. (link)
historic homes turned design-forward airbnb:
a look inside four unique properties
From an iconic 18th-century New York estate to a historic waterfront cottage in Sandwich, MA, each of these properties has been thoughtfully restored to showcase a mix of old and new elements while preserving the bones of the historic properties. (link)
how did you like today's newsletter? |
that’s it for the moment…
J. Massey
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